Sanity
Sanity is the content layer behind our editorial sites — structured, real-time, and shaped to the brand instead of the brand bending to the CMS.

Sanity is a headless CMS where the content model is code and editors work in a customisable studio. Content is served over an API and queried with GROQ, so any frontend can consume it.
We model content as structured data, not pages of HTML, so the same content can power a site, an app, and a newsletter. The editing experience is tailored, which means clients keep their site current without us.
In the product,
not the slide.
Editorial platforms
Magazines, journals, and content-heavy sites with a tailored authoring experience.
Content as data
One structured source feeding web, mobile, and other channels at once.
Real-time editing
Live previews and collaborative editing so teams see changes as they make them.